How Bayer Increased Diversity on Its Senior Team and why to be global cognitive differences matter
“You are not a global company because you do business in 120 countries. You are a global company if you understand countries and customers so well that you are able to do business optimally everywhere. In a world where no one ever has a monopoly anymore, it isn’t about differentiating with a better aspirin. It is about a company’s ability to deeply build a profound affinity with a country – every country. That’s what being global means.”
https://hbr.org/2015/06/how-bayer-increased-diversity-on-its-senior-team
alberto balatti board member blog 