How Bayer Increased Diversity on Its Senior Team and why to be global cognitive differences matter

How Bayer Increased Diversity on Its Senior Team and why to be global cognitive differences matter

“You are not a global company because you do business in 120 countries. You are a global company if you understand countries and customers so well that you are able to do business optimally everywhere. In a world where no one ever has a monopoly anymore, it isn’t about differentiating with a better aspirin. It is about a company’s ability to deeply build a profound affinity with a country – every country. That’s what being global means.”

https://hbr.org/2015/06/how-bayer-increased-diversity-on-its-senior-team

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